Brand authority comes from getting great quality social proof, and making people pay attention to you. All of the big name television hosts who are on the level of a first name basis with the entire world, are able to captivate a massive audience using their brand platform.
Since it’s inception, television has been the way that major personalities become major celebrities through leveraging this powerful platform.
And it’s all changing.
In today’s world, anyone can become the next Oprah using the power of their smartphone!
So what’s the secret to becoming the next global sensation?
Owning your market’s attention.
So if that’s the secret, then how do you do this effectively? Read more →