Category: Online Business

How to Build a Media Company Like Oprah, Ellen, or Martha Stewart

Brand authority comes from getting great quality social proof, and making people pay attention to you.  All of the big name television hosts who are on the level of a first name basis with the entire world, are able to captivate a massive audience using their brand platform.

Since it’s inception, television has been the way that major personalities become major celebrities through leveraging this powerful platform.

And it’s all changing.

In today’s world, anyone can become the next Oprah using the power of their smartphone!

So what’s the secret to becoming the next global sensation?

Owning your market’s attention.

So if that’s the secret, then how do you do this effectively? Read more →

Can You Really Make Money Blogging About Food?

Food blogging is one of the best ways to make money online, while leveraging something you are passionate about.

Whenever you are able to leverage your passions you can create a brand that is aligned with your highest calling. You know that feeling when you don’t feel fulfilled in your day job and all you want to do is run away and hide under your desk? On those days when you feel that way, can you imagine how amazing it would be to upgrade your job and take on the role of a full-time food blogger?

I mean who doesn’t like to eat really great food? And who doesn’t like to actually get paid to try new foods and write about their favorite foods?

Back when I was helping celebrity nutritionist Kimberly Snyder, I started getting a lot of other coaches and service provider clients who all worked as food bloggers in some capacity. While some of these people were personal trainers, or chefs, they all had one thing in common: Read more →